The 90s were a time of angsty rebellion, dark shades and a deep despising of the colour pink. Jerrod Blandino and Jeremy Johnson were two people who were not here for it. They made it their mission to bring back glamour, re-inspire femininity and sprinkle some fun over the ever-so-serious cosmetics industry. With the launch of Too Faced Cosmetics, it’s safe to say they succeeded.
Too Faced is sold in over 30 countries and they are on the top-selling lists in all of their retailers thanks to their exceptional formulations, beauty colour selections and unmatched originality.
Founders Blandino and Johnson each shared an impressive background in the beauty industry having worked at Estee Lauder, Armani and Chanel. They witnessed the transformative power of makeup first-hand and knew it was time to break down the walls and get creative with cosmetics. To this day, Too Faced is still characterised by their non-conforming ways, innovative ideas and quirky humour.
With a massive following of 12.2 million, Too Faced are the creators behind cult-favourites such as the Better Than Sex Mascara, Hangover Primer and exquisite eyeshadow palettes like the Chocolate Bar Palette and Sweet Peach Palette.
This leading boutique brand is also proudly cruelty free.
Shop Too Faced now and pay later with Afterpay and zipPay at Cosmetic Capital.