The best mascara around

It doesn't matter if you're a go-getter for glamour, a girl who shies away from the limelight or someone who enjoys sporting defined, feminine eyes, you feel like you're ready to take on the world when you've got a Maybelline mascara tucked safely in your cosmetics bag.

Since the early 20th century, Maybelline New York has graced us with a plethora of innovative mascara formulations designed to dominate the catwalk, at home or at a romantic dinner date. As a leading figurehead in the world of cosmetics and beauty, it's little wonder that the plethora of existing Maybelline mascaras have become international cult-favourites for female empowerment and creativity.

These versatile formulations are often seen adorning the lashes of the world’s leading beauty influencers from long-time Maybelline model Emily DiDonato and recently, Gigi Hadid.

Maybelline mascaras are affordable, readily available and effective, tailored to a specific lash type and achieving a certain eye makeup look. Every Maybelline mascara that’s created is based on scientific findings and never compromising on quality. If you're after a mascara with long-lasting hold or eye-opening volume, you're guaranteed the results from a Maybelline mascara.

How to find your perfect Maybelline mascara

The corporate look 
 

The Maybelline Great Lash Mascara range is perfect for those who wish to start with baby steps and achieve an open, full-lash look, which is particularly good for the corporate world.

This doubling lash formula is packed with pigments and conditions the individual lashes with every application.

This classic black mascara delivers excellent long-lasting hold, dries quickly, doesn't fade or flake off throughout the day and boasts a perfected non-clump finish. Great for the corporate environment, those with thinning lashes or eyelashes that droop downwards.

Thin eyelashes need no longer worry

So your eyelashes are a little on the thin side. No sweat. The Maybelline Full N Soft Thick & Healthy Mascara is infused with an advanced thickening formula of Vitamin E to nourish and build volume for healthy, natural-looking lashes.

This mascara treatment is also ophthalmologist tested and suitable for contact lens wearers.

Volume, baby, volume!

You want volume? You got volume! Maybelline's The Rocket Volum' Express Mascara gives explosive power-packed lashes instantly.

Fitted with a reinvented, extra wide supersonic dome brush, the mascara evenly coats the individual lashes in a smooth, latex-free formula that pops. This mascara is proven to deliver up to 8x volume to the lashes without clumping.

This mascara is also ophthalmologist tested.

Find the Maybelline Mascara that’s right for you now and pay later with Afterpay and zipPay!