Halloween How-To: Insta-ception

It’s easy to find ourselves scrolling through Instagram late at night wishing we were as beautiful as the gorgeous specimens who flood our feed with their perfect brows, flawless skin and long luscious lashes.

Although it’s easy to forget, we must try to remember that we are only seeing the end result.

Earlier this year, Australian makeup artist Dominic (better known as dom.skii) uploaded this ‘Picture Perfect’ look to Instagram which thus began the ‘Insta-ception’ challenge.

Instagram credit: dom.skii

The trend managed to grab the attention of several online influencers who created their own interpretations of the concept to demonstrate the power of makeup and the hard-hitting reality of social media to their followers. Most notable of these recreations being James Charles’ colourful cut crease.  

Instagram credit: James Charles

Not only is this trend an excellent PSA reminding everyone that they’re only seeing